Privacy Policy & SMS Terms

Privacy Policy

This Privacy Policy explains how Niceville Bait and Tackle (“we,” “us,” “our”) collects, uses and protects personal information when you visit nicevillebaitandtackle.com, create an account, book or buy from us, or receive our emails and text messages.

Information we collect

• Contact details you give us: your name, email address, mobile phone number and mailing address.
• Account and service history: appointments, reservations, orders, purchases and the notes needed to provide our services.
• Payment information: card payments are processed by our payment processors. We do not store your full card number.
• Communications: emails and text messages you send to us or receive from us, their delivery status, and records of your messaging consent and opt-out choices (date, time and how you opted in).
• Website information: IP address, browser and device type, pages viewed, and cookies that keep you signed in and remember your preferences.

How we use information

• To provide, schedule and manage the services and products you request.
• To send you transactional and customer care messages by email and, if you opt in, by text message.
• To process payments, secure your account and prevent fraud.
• To answer your questions and provide customer support.
• To send offers and news by email only where you have agreed to receive them. Every marketing email has an unsubscribe link.
• To keep the business records we are required to keep, and to comply with the law.

Text messages and your mobile information

If you opt in, Niceville Bait and Tackle sends recurring transactional and customer care text messages about orders and deliveries, appointments, account and service updates, and customer care to the mobile number you provide. We collect your mobile number, your opt-in record and the messages we exchange with you only to deliver these messages, provide customer care, keep a record of your consent, and honor opt-out requests.

You opt in by checking the text message consent box when you create an account on our website. The box is never pre-checked. Consent to receive text messages is not a condition of any purchase.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Text messaging originator opt-in data and consent will not be shared with any third parties, and we never sell, rent, trade or transfer your mobile number or your consent to receive text messages.

The full terms of our text message program are in the SMS Terms & Conditions below.

How information is shared

We do not sell or rent personal information. We share it only:

• With service providers that work on our behalf, such as payment processing, website and software hosting, and email and text message delivery, only as needed to provide those services to us. They may not use it for their own purposes.
• When the law requires it, or to protect the rights, property or safety of our customers, our business or others.
• When you ask us to.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors in support services, such as customer service, is permitted. All of the categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Your choices

• Text messages: reply STOP to any message to stop receiving them, or HELP for help.
• Email: use the unsubscribe link in any marketing email, or contact us.
• Your information: contact us to see, correct or delete the personal information we hold about you, or to raise a concern about how we use it.
• Cookies: you can block or delete cookies in your browser settings; some features, like staying signed in, need them.

Retention and security

We keep personal information while your account is active and for as long as needed to provide our services, keep required business records, resolve disputes and comply with the law. Records of text message consent and opt-outs are kept so we can keep honoring your choices.

We protect information with reasonable administrative, technical and physical safeguards. Our website uses encrypted (HTTPS) connections, and access to personal information is limited to staff who need it to do their jobs. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Our services are not directed to children under 13, and we do not knowingly collect personal information from them. We may update this policy from time to time; the date at the top shows when it last changed.

Contact us

Questions about this policy, your information or our text messages: